The CIPD has released new research highlighting that Irish companies which invest in employee wellbeing are seeing higher profits and enjoying stronger reputation rankings. 

In this study, carried out in conjunction with Welliba, researchers analysed publicly available information on employee experience and wellbeing from platforms such as LinkedIn, Glassdoor and Reddit. We then used this data to score 566 organisations across areas such as wellbeing, employer brand, career growth and learning and development.  

Finally, we compared their scores with RepTrak’s list of the world’s most reputable companies to understand where they would rank. 

 

Key findings include: 

  • Companies investing heavily in employee wellbeing are four times more profitable than those that don’t. 
  • Organisations scoring highly in career progression are almost three times more likely to appear in RepTrak’s top 25. 
  • A strong focus on learning and development doubles the likelihood of achieving a high reputation score. 
  • A positive employer brand perception makes an organisation almost four times more likely to rank as a global reputation leader. 

“Our research clearly shows that when organisations invest meaningfully in their people, they improve their culture, enhance their reputation and boost profits. Employers who prioritise career progression, L&D and employer brand are positioning themselves as leaders in the market.” 
 

Alison Hodgson, Market Director for Ireland, CIPD

The research was presented at the CIPD Ireland Wellbeing Conference 2025. Catch up on the presentations and explore resources from the event. 

Our comprehensive collection of tools, guidance and evidence-based resources are here to help people embed wellbeing into everyday business practice, shaping cultures that support employee health, engagement and high performance. Whether you’re just starting to build your wellbeing strategy or looking to take it to the next level, these materials will help you make wellbeing a strategic focus across your organisation. 

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About
the CIPD

Championing better work and working lives

At the CIPD, we champion better work and working lives. We help organisations to thrive by focusing on their people, supporting economies and society for the future. We lead debate as the voice for everyone wanting a better world of work. 

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