People analytics is about analysing data about people to solve business problems. You can find people data from HR systems, from other departments like IT, and from external sources such as salary surveys. You can use insights from people data to drive organisational change.

In this factsheet, we explain what people analytics is, why it’s important and how it’s used. We introduce key terms such as correlation, causation, predictive and prescriptive. We also discuss who is responsible for people analytics as well as the strategy and process for doing people analytics. 

Explore our viewpoint on people analytics, along with actions for government and recommendations for employers.

Solving business problems with people analytics:
case studies

Insights from case studies on how organisations use people analytics to tackle business challenges

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